SEMI-AUTOMATED WHEEL & TYRE ASSEMBLY
ASSEMBLED FAST
TO YOUR SPEC
Designed for niche volume runs, our cutting-edge wheel and tyre assembly machines flex to meet your needs. Plus we can use customised packaging and deliver anywhere in the world.

STERLING TIER 2 ASSEMBLY
FLEXIBLE WHEEL
& TYRE ASSEMBLY
If you only need smaller runs, it can be hard to find businesses who offer the precision and accountability you want. But with Sterling, you benefit from a QOS to manage the project, plus full traceability, liability, warranty, and even scalability with services you can activate as you grow.
STERLING ASSEMBLY STANDARDS
TIER 2 ASSEMBLY. TIER 1 STANDARDS.
As a specialist assembler working to OEM standards, Sterling provides full reporting, damages cover, plus you can scale your solution as your business grows.
Assembly balancing RFV validation
Expert assembly with precise balancing to optimize performance – plus advanced RFID validation to guarantee accurate tracking and compliance.
Packaging design & supply
Products can be packaged to your needs or we can advise based on whether it’s shipping to retail or OE customers using air freight or bulk international deliveries.
Handling Tier 2/3 supplier parts
Managing all tier 2 and 3 supplier parts, we ensure seamless integration into our wheel and tyre assembly. From inspection to quality assurance, all components must meet strict standards.
IMDS submission
Our team submits all material data and meticulously verifies accuracy so you comply with automotive industry regulations and your own compliance processes.
PPAP/PSW
All data is submitted from design records to process validations – streamlining approval, guaranteeing compliance and giving you confidence in your supply chain.
A COMPLETE SERVICE
ALL YOU NEED ALL FROM ONE SOURCE
From concept and manufacturing, to distribution and end user delivery – for wheels, tyres, or both. Everything you need from one source at lower prices, and all to warranted OEM-level standards.
A GREENER APPROACH
CO2 SAVINGS
OF UP TO 85%
When you choose Sterling for manufacturing, full assembly, storage and distribution, your business saves huge amounts of CO2 as we remove emissions heavy parts of the supply chain. Added to this, the entire process is guaranteed and seamless for full peace of mind.
Far less CO2
With short supply chains, and greener processes we can reduce your CO2 emissions by a huge margin.
Less deliveries needed
With all collections and deliveries handled by Sterling, there are less needed drastically reducing the journeys made.
Less waste
Our processes are precise and designed for efficiency, this ensures there’s almost no wastage from assembly to delivery.
Sustainable storage
Not only are our storage facilities chosen for their green credentials, but you’ll only send what you need, reducing trips.
Sterling offers highly sustainable wheel and tyre solutions across TQM, manufacturing, assembly, storage and distribution.
Services
Connect
Sterling GAP
Cadle Pool Business Park
The Ridgeway, CV37 9RE
T: 01789 641928
E: [email protected]
IATF 16949 | ISO 9001 | Tier 1 Supplier
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